Audicin blog
by Dr Victoria Williamson

The science of binaural beats has taken a huge leap forward in 2025, with new studies offering clear evidence, smarter methods, and exciting breakthroughs in personalisation. Whether you’re curious, skeptical, or already using neuromusic in your daily life, this year’s research changes the conversation. Here’s your must-read roundup of the five biggest findings.

New science confirms that binaural beats produce strong entrainment while listening, followed by a brief period where the brain continues to echo the frequency. These residual effects typically last for minutes, creating a short but meaningful carryover. With regular use, the brain becomes faster and more responsive to entrainment, making each session more effective.

Audicin is scientifically-designed music that supports your nervous system as you move through the day. This getting-started guide explains how to explore Songs and Journeys, choose listening goals such as relaxation, focus, or sleep, and understand the science behind binaural beats and brainwave states. It offers clear guidance to help you listen with ease and integrate Audicin naturally into your daily routine for greater wellbeing.

Our brains are rhythm machines, constantly shifting between states of focus, creativity, rest, and recovery. By using sound as a neurosensory cue, we can guide the nervous system to transition smoothly and avoid fatigue or overload. Brainwave-entraining audio acts like a natural pacemaker, helping you enter flow faster and recover more efficiently. This guide shows how simple daily sound cues can optimise performance and support a calmer, more regulated mind

High performers need more than focus. They need a way to support their nervous system during demanding physical and/ or mental work. This blog explains how real-time recovery can strengthen clarity, creativity and long-term resilience. Audicin offers an effortless way to support calm concentration whilst 'locking in' , offering productivity and recovery while you work.

Mental fatigue quietly erodes cognitive control, weakening focus and decision-making in the moments when performance matters most. Research shows that just minutes of targeted auditory stimulation with binaural beats audio can rapidly restore sustained attention even without any prior training. Audicin brings this capability into real-world environments, helping high-performance individuals regain clarity and steadiness on the go.

Emerging research suggests that when binaural beats are paired with standard tinnitus sound therapy, patients experience greater reductions in tinnitus loudness, distress, and sleep disruption. For the DoD and VA communities, this could mark an important evolution in how we support long-term wellbeing. Read more about the new science showing how exactly binaural beats help reduce tinnitus symptoms and impacts.

We’re excited to celebrate the partnership between Audicin and Feel Good Studio Finland, a pioneering wellness space dedicated to holistic recovery and nervous system health. By integrating Audicin’s science-based sound technology with Feel Good Studio’s advanced therapies - such as red light, oxygen, and Neurosonic treatments - clients experience deeper relaxation, enhanced recovery, and a true sense of balance. Together, we’re redefining wellness through the fusion of sound, science, and serenity.

A new meta-analysis of 15 clinical trials shows that binaural beats significantly reduce anxiety and pain while gently lowering blood pressure and heart rate - results comparable to breathing exercises or mild medication, but without side effects. It’s strong scientific validation that sound alone can help restore calm and balance, reinforcing the evidence behind Audicin’s sound journeys.

I recently flew from Barcelona to Austin for the Audicin 2.0 launch - a 7-hour time shift that would normally wreck my sleep. Using Audicin’s neuroacoustic stimulation before, during, and after travel, I beat the main symptoms of jet lag, sleeping over 7 hours a night at both ends. Here’s how nervous system regulation and the Audicin Travel Protocol can help you do the same.

Introducing - The Audicin Wake-Up ProtocolOptimized performance begins long before your first rep, meeting, or mission. It starts in the first few mintutes after you open your eyes. At that moment, your brain isn’t just “waking up”; it’s running a start-up sequence that sets the tone for your entire day. The Audicin Wake-Up Protocol is a new precision support method designed to help your brain make that transition in the most efficient, biologically aligned way possible, giving you a calm mind, sharp focus, and balanced stress response for the day ahead.

In environments where time matters, where distractions can cost you, the holy grail is sustained focus - the ability to keep attention sharp. The 2025 paper “A parametric investigation of binaural beats for brain entrainment and enhancing sustained attention” from Nature Scientific Reports offers a fresh look at one of the most accessible tools in the neuromechanics toolbox: binaural beats (BBs), but with a twist. Read on to find out how BBs work best !